Thursday, February 12, 2009

mophie's Juice Pack Air: world's thinnest iPhone 3G battery / case


mophie's iPhone 3G Juice Pack received universal praise, and while the additional baggage bothered some, most users just appreciated being able to utilize 3G for more than 47 seconds without needing an AC outlet. Not one to rest on its laurels, the company has today introduced the new and improved version: Juice Pack Air. Contrary to popular belief, this actually isn't intended for Apple's MacBook Air (now there's an idea to capitalize on, mophie), but instead, it's the planet's thinnest external iPhone 3G battery / case. The device houses a rechargeable 1,200mAh battery that "virtually doubles the amount of time you have to rock, talk, surf, and send messages." Eager consumers can pre-order theirs now in black, purple or white, while patient souls can mellow out until they hit mophie's website and Apple stores everywhere this Spring. Full release is after the jump.
Mophie Unveils Juice Pack Air - The World's Thinnest 'Works with iPhone' External Battery/Protective Case

Ultra-thin, light-weight juice pack air virtually doubles iPhone 3G battery life and offers the full protection of a hard-shell case in a low-profile design

Los Angeles, CA – February 11th, 2009 – mStation | mophie announces juice pack air, the world's thinnest apple-certified external battery for iPhone 3G. The rechargeable 1200 mAH lithium polymer battery housed in an ultra-thin case virtually doubles the amount of time you have to rock, talk, surf, and send. Juice pack air will be available to consumers world-wide this spring at Apple stores and mophie.com for $79.95 in Black, White, and Purple. http://www.mophie.com/products/juice-pack-air

Juice pack air features an innovative "standby mode" that allows users to control when they want to take advantage of additional battery support versus simply using it as a protective case. The integrated 4 LED charge status indicates how much juice is remaining in the external battery. Unique pass-through design allows users to simultaneously charge their juice pack air and sync their iPhone 3G with iTunes with the included USB cable.

"The juice pack air is a simple yet elegant battery boosting solution for iPhone 3G power users" says Ross Howe, Sales and Product Development Director for mStation | mophie. "Advanced features like standby mode and ultra-thin design make juice pack air the ideal option for both extended battery support and protection."

Additional Battery Time Provided by juice pack air

Standby Time: Up to 270 hours
Talk Time: Up to 4.5 hours (3G) Up to 9 hours (2G)
Internet Use: Up to 4.5 hours (3G) Up to 5.4 Hours (Wi-Fi)
Audio Playback: Up to 20 hours
Video Playback: Up to 6 hours


The mophie juice pack air will be available at Apple stores and mophie.com this spring with an MSRP of $79.95. For more information, please visit www.mophie.com

About mStation | mophie
mStation is consistently praised for its ability to create quality products with cool Industrial Design. mStation recently acquired mophie, an iPod accessory company with a wide array of award-winning cases. Their products can be found in Apple Stores and major retailers worldwide.

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